Loyalty360 Research

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Loyalty360 Executive Brief: Expect to See Continued Growth in Content Marketing

According to a new Executive Brief released by Loyalty360 – The Loyalty Marketer’s Association, over half of marketers anticipate that the budget allocated to content marketing will grow…Read More

Corporate Social Responsibility: Making a Difference for Customer Relationships

In its just released Industry Brief, “Corporate Social Responsibility: Making a Difference for Customer Relationships,” Loyalty 360 – The Loyalty Marketer’s Association shares insights from industry leaders…Read More

The Influential Power of Customer Experience

In this just released executive briefing, “The Influential Power of Customer Experience”, Loyalty 360 – The Loyalty Marketer’s Association shares insights from industry leaders about the impact…Read More

Where is Loyalty Marketing Headed in 2012?

Taking a look back at 2011, several key trends greatly impacted the world of customer loyalty. From working to infuse gamification and mobile into loyalty programs, to contending with the explosion…Read More

Engagement is the Journey, Loyalty is the Destination

Customer Engagement. It’s a phrase echoed by brands in their quest to attract and retain customers. Yet, in talking with marketers across myriad industries, we realized that it…Read More

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Customers Aren’t Just for Christmas: An Infographic

CUSTOMERS AREN’T JUST FOR CHRISTMAS: AN INFOGRAPHIC We asked 1000 adults what they think will influence their Christmas shopping. Read More

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Loyalty360 research helps organizations keep their finger on the pulse of the latest trends, best practices and technologies being leveraged to improve all of the disciplines that lead to customer loyalty. We are uniquely positioned to tap into our vast community of marketers, operations professionals and practitioners in the loyalty field to conduct unbiased and objective research on topics that are relevant today. From sponsorship to research conducted on your behalf, our research partnership opportunities will help position you at the forefront of loyalty marketing insights and news.

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