Loyalty Today

Loyalty Today

Loyalty Today is your destination for daily insights from leading industry blogs — Interact with the best minds in the business and find content focusing on customer loyalty, engagement, CEM, CRM and more all in one place!

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U.K.’s Government as a Platform Initiative Making Progress

The U.K. government has been delivering on its Government as a Platform initiative for the past few years. But what exactly is it? The official definition is "Government as... Read More

Decoding the German fashion Social Network

Big brands, glossy magazines, celebrities and lavish advertising campaigns have traditionally set the agenda in the fashion industry. But with the rise of social media, a medium that is by... Read More

Digital Transformation Going Slowly for Local U.K. Authorities

Local governments are generally not considered “early adopters” when it comes to technology. Citizens tend to be the ones who use the latest technology, then almost have to... Read More

How the Future of Financial Planning and Analysis Should be; A European Perspective

In a recent global study conducted by CFO Research and sponsored by SAP, finance executives from Europe acknowledge increasing pressure to deliver clear, actionable business insight to their colleagues&mdash... Read More

Global Reward Solutions Launches New GRS Storefront:  A Fast-Connect API for Global Rewards.

Sourcing meaningful rewards from dependable suppliers is a common pain point for many companies running points-based reward and loyalty program. At Global Reward Solutions (GRS®), we recognized how challenging... Read More

Key Trends in the Global Smartphone Market: Part 1

1.2 billion smartphones were sold globally in 2014, and in the first quarter of 2015, smartphone unit demand was up +7% on the same period of last year. So what is driving this continuing... Read More

Customer experience innovation helps Coop@home thrive in a down retail climate

When last we spoke to Ellen Brasse of Swiss grocer Coop, she told us how her team had successfully launched in 2009 an mobile grocery home delivery app for smartphone-wielding consumers... Read More

Marketing Big Data analytics: an industry about to take off?

The Centre for Economic and Business Research is a respected economic consultancy.  Earlier this year we asked them to look at the value of analytics to the UK today,... Read More

Want To Create Fundamental Breakthroughs? Take A Break.

By Vivek Bapat, SVP, Global Head of Marketing Strategy, SAP Innovation in the workplace. We hear and talk about it all the time. To stimulate creativity and innovation, many organizations... Read More

Digital Transformation Going Slowly for Local U.K. Authorities

Local governments are generally not considered “early adopters” when it comes to technology. Citizens tend to be the ones who use the latest technology, then almost have to... Read More

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